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MBA: Everything You Need to Know to Master Business in One Book (A Degree in a Book, Bk. 9)

Author:
Binding: Paperback
List Price: $32.95
Our Price: $5.95 CAD
Qty Avail: 1


ISBN: 9781398826106
Publisher: Sirius
Language: English
Page Count: 256
Publication Date: 8/15/2023
Size: 8.66" l x 9.88" w x 1.00"
Series: N/A

This highly-visual full-color guide covers everything taught on an MBA course, perfect for MBA students, business managers and aspiring entrepreneurs.

Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life examples to show the theory in practice.

Chapters include:
  • Micro & Macroeconomics: supply and demand, GDP, monetary policy...
  • Data Analysis & Statistics: data collection, probability distributions, P-values...
  • Marketing & Setting Prices: brand development, pricing, digital marketing...
  • Strategy: strategic analysis, international strategy, the value chain...

This is the perfect guide to help you achieve a successful career in business management.

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