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Whoever Tells the Best Story Wins (2nd Edition)

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Binding: Paperback
List Price: $24.99
Our Price: $4.55 CAD
Qty Avail: 2


ISBN: 9781400239719
Publisher: AMACOM
Language: English
Page Count: 234
Publication Date: 1/17/2023
Size: 9.00" l x 6.00" w x 0.75"
Series: N/A

In this revised edition, Annette Simmons explores the power of storytelling as a communication tool, showing how the right story told at the right time can persuade, build empathy, and motivate action. 

Whether addressing an audience in a presentation, negotiation, meeting or casual conversation, storytellers learn to harness personal and borrowed narratives to connect authentically, influence thinking, and make complex ideas memorable. Throughout the book Simmons offers a structured, practical process — with examples, techniques, and a new appendix on teaching storytelling — to help readers craft compelling stories that underscore identity, purpose, and impact.

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